AI Program Manager – Sales & Marketing
- STMicroelectronics
- Geneva, Geneve, Switzerland
- 14/07/2026
Job Description
OUR STORY
At STMicroelectronics, we believe in the power of technology to drive innovation and make a positive impact on people, businesses, and society. As a global semiconductor company, our advanced technologies and chips form the hidden foundation of the world we live in today.
When you join ST, you will be part of a global business with more than 115 nationalities, present in 40 countries, and comprising over 50,000 diverse and dedicated creators and makers of technology around the world.
Developing technologies takes more than talent: it takes amazing people who understand collaboration and respect. People with passion and the desire to disrupt the status quo, drive innovation, and unlock their own potential.
Embark on a journey with us, where you can innovate for a future that we want to make smarter and greener, in a responsible and sustainable way. Our technology starts with you.
Position Purpose
This role leads the deployment and scaling of the AI for Sales & Marketing program across the organization. Acting as the central program manager, the objective is to ensure effective adoption, value realization, and operational integration of AI use cases across regions and functions.
The role serves as the bridge between business (Sales & Marketing), DTIT, regional AI champions, and corporate functions (HR, Internal Communications) to drive coordinated execution, structured onboarding, and AI literacy at scale.
AI Program Deployment & Governance
- Lead end-to-end deployment of the AI for Sales & Marketing program, ensuring alignment with strategic objectives and governance frameworks.
- Structure and monitor program roadmap, milestones, risks, and value delivery.
- Coordinate with DTIT to ensure technical enablement and prioritization of use cases.
- Partner with regional AI champions to drive local execution and scaling of AI solutions.
- Track adoption metrics, usage, and business impact; identify gaps and implement corrective actions.
- Facilitate best practice sharing and cross-region alignment.
- Lead structured onboarding and enablement of Sales & Marketing users, including training plans and support models.
- Drive change management initiatives to accelerate adoption and embed AI into daily workflows.
- Collect user feedback to continuously improve tools, adoption, and deployment approach.
- Collaborate with HR and Internal Communications to develop AI literacy initiatives and communication materials.
- Develop and deliver clear communication on AI use cases, benefits, and guidelines.
- Support leadership communication and promote an AI-driven culture across the organization.
- Define and track KPIs related to adoption, productivity gains, and business impact.
- Provide executive-level reporting on program progress, risks, and outcomes.
- Prepare materials for senior leadership and governance reviews.
- Experience: 7+ years in Program Management, Sales & Marketing operations, or Digital/AI transformation, ideally in a large multinational and/or technology company.
- AI & Digital Acumen: Expertise in AI use cases in Sales & Marketing with the ability to drive deployment at scale.
- Stakeholder Management: Ability to align and influence cross-functional stakeholders globally.
- Execution Focus: Strong program management discipline with focus on measurable outcomes.
- Change Leadership: Experience in driving adoption and behavioral transformation.
- Communication: Excellent verbal and written communication skills in English, with the ability to clearly articulate complex topics to senior stakeholders.
- Analytical Skills: Ability to define KPIs, interpret and translate complex data into clear insights for senior leadership decisions.
- Technical Proficiency: Proficiency in Sharepoint, PowerPoint, Copilot, ChatGPT, and understanding of AI deployment tools and infrastructure
ST is proud to be one of the 17 companies certified as a 2025 Global Top Employer and the first and only semiconductor company to achieve this distinction. ST was recognized in this ranking thanks to its continuous improvement approach and stands out particularly in the areas of ethics & integrity, purpose & values, organization & change, business strategy, and performance.
At ST, we endeavor to foster a diverse and inclusive workplace, and we do not tolerate discrimination. We aim to recruit and retain a diverse workforce that reflects the societies around us. We strive for equity in career development, career opportunities, and equal remuneration. We encourage candidates who may not meet every single requirement to apply, as we appreciate diverse perspectives and provide opportunities for growth and learning. Diversity, equity, and inclusion (DEI) is woven into our company culture.
To discover more, visit st.com/careers.
ST is a global semiconductor leader delivering intelligent and energy-efficient products and solutions that power the electronics at the heart of everyday life. ST’s products are found everywhere today, and together with our customers, we are enabling smarter driving and smarter factories, cities and homes, along with the next generation of mobile and Internet of Things devices. By getting more from technology to get more from life, ST stands for life.augmented.